Inside KLOU HQ – May

Not-so-little May debrief...

From entering the outerwear chat, to dressing the f**k up at Fashion Week and last (but certainly not least) popping up in Brisbane for the first time ever. It's been a crazy month for the team, so get comfy KLOU girl, as it's time for a not-so-little May debrief.

We kickstarted the month with our All-Year-Round Capsule Collection Launch. This collection was a very special one, here's why; 

This four piece capsule collection was designed to take you through all seasons of the year and life. Inspired by travel and our always-on-the-go KLOU girl, we know too well the need to bring a jacket, everywhere you might go. Katharina intentionally designed these pieces to be that layered: effortless, versatile, and always within reach when the temperature drops. From sketch to final product:

As you know, we're a summer brand at heart – so branching into the outerwear stratosphere was daunting and something we knew needed to be executed very intentionally, and with a KLOU twist of course. Safe to say, the capsule collection was well received, we sold out of the Bomber and Trench Coat on Launch night! Yes, there was momentary panic in the studio – Yes, we managed to order more stock – Yes, you can go and Pre-Order now (you're welcome). 

AFW 26 – On Film

It was a no-brainer to wear our capsule collection to AFW and the KLOU girls delivered. A fabulous occasion to dress the f**k up and get inspired by what's happening in Australian Fashion right now. 

Teaser – Spot Char in a Brisbane Pop Up Exclusive, The Annabel Mini in Mulberry Plaid. Dropping Tuesday 2nd 6pm AEST. 

KLOU MONTHLY MUSE 

Our monthly muse(s) from May has to be, our fashion week superstars, Dunya & Lola. These diva's layered KLOU pieces like a fine art, with immaculate print & texture clashing – representing dress the f**k up energy to the max. 

Check out @dunyazworld & @lolas.pdf on socials for ultimate fashion girl inspo.

From Sydney fashion week to the sunshine state, Queensland. 

We endeavoured on the first ever Katharina Lou Pop Up in Brissy! No exaggeration when we say you SHOWED UP. For everyone that waited in line, tried on KLOU and connected with us IRL you are the real ones. Of course we had to launch brand new KLOU specially for our Brissy girls – including New Tie it up Top, Seren Skirt, Annabel Mini and Born to be Vintage Tank Colourways. 

Follow along on our Tiktok for all things behind the scenes, set up, cutie customers and our girl dinner! The team were fizzing to experience a brand new location Pop Up, and spread the love interstate. Brisbane X KLOU are now sisters for life and we WILL be back. 

It wouldn't be a KLOU Take Over without a Girl Dinner... This time we made it a little different and did wines & canapés in the arvo sun, with our KLOU-mmunity. Hosted by NIKY Wine Bar, another magical time was spent, chatting, sipping and eating (what more does a girl want) till the sun went down! 

Yes new friendships were made, including a 40 person group chat to stay in touch (so freaking cute). Connecting over love for fashion & women-hood doesn't get better than this! Where should we go next?

May's mood board went a little like this...

And that's it for, INSIDE KLOU HQ – May Edition. Hope you enjoyed the chaos of our Katharina Lou world. 

Big Love Always, 

KLOU Team <3

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